SoCo Lashes

✨ GUESS WHO JUST MADE IT TO SHIPPING?! ✨

She’s officially on her way. 🥹❤️

After months of testing, tweaking, and obsessing behind the scenes, the NEW & IMPROVED Stay A While is finally making her way to you.

And before anyone panics—the OG Stay A While isn’t going anywhere. She’s staying right here in the SOCO Glue Collection. ❤️

But this new formula?

I think she’s about to become our #1 seller.

And I don’t say that lightly.

I’ve tested A LOT of lash adhesives. Different brands, formulas, seasons, temperatures, humidity levels—you name it.

I’ve genuinely loved many of them.

But none ever made me want to replace Stay A While.

Until this one.

I’ve been using this formula for MORE THAN THREE MONTHS in real lash appointments, and when it was time to go back to the OG…

I didn’t want to.

That’s when I knew.

This was it.

Incredible retention. Quick grab. Quick dry time. Just enough forgiveness for those moments when placement isn’t absolutely perfect.

And then…

SHE’S A SENSITIVE GLUE. 😭

You guys. I have spent YEARS looking for something like this.

And now she’s here.

We promised October—and we kept that promise. 📦✨

New & Improved Stay A While is officially shipping.

I cannot WAIT for you to try her.

I have a feeling you’re going to understand why I’m so freaking excited. ❤️

lashartist lashtech

If you’re looking to support a small business, SOCO Lashes is about as small as it gets. 😂

I started SOCO in the kitchen of the very first home I ever purchased. Eventually, it grew enough to take over a tiny room—which meant my daughters had to share a bedroom because we only had three rooms. My youngest was SO excited about this arrangement. My oldest? Not so much. 😂

From there, SOCO took a course of its own. Ups and downs. Lefts and rights. And sometimes somehow into spaces I didn’t even know existed.

Is SOCO where I want it to be today? Of course not.

But we’re still here.

We’re thriving. We’re surviving. We’re growing. And the amount of gratitude I have for the people who have supported this little business over the years is something I could never fit into a single paragraph.

Thank you to every customer who has stuck with me through my mistakes, my human-ness, my mom brain, my learning curves, and everything else I’m probably forgetting. 😂

Thank you for trusting me. Thank you for letting me serve our lash community for more than a decade. Thank you for buying from a little business that is still, quite literally, just me behind the scenes.

Sometimes I genuinely have to pinch myself because I can’t believe this is real life.

SOCO exists because of you.

And I don’t take that for granted. 🤎

GUESS WHO JUST MADE IT TO SHIPPING?! 🥹

She’s officially on her way.

And I am DYING for you guys to get your hands on our NEW & IMPROVED Stay A While Formula.

Now, before anyone starts panicking—the original Stay A While isn’t going anywhere. We will always carry the OG.

But I’m going to say something I don’t say lightly:

I think this one is about to become our #1 seller.

I have tried A LOT of lash adhesives.

And when I say a lot, I mean… I’m a lash glue ho. 😂

I have bought the glues everyone talks about. I’ve bought them more than once. I’ve tested them in different seasons, different temperatures, different humidity, different lash rooms.

And I’ve genuinely loved so many of them.

That’s why they’re part of the SOCO Glue Collection.

But none of them ever made me want to replace Stay A While.

Until this one.

I’ve been using this new formula for MORE THAN THREE MONTHS.

Three months of testing it. Working with it. Putting it through real lash appointments.

And when I started thinking about going back to the OG Stay A While?

I didn’t want to.

That was when I knew.

This is it.

The retention is incredible.

It grabs quickly and dries quickly—but somehow still gives you that tiny bit of forgiveness when your placement isn’t absolutely perfect.

And then there’s the part that still makes me a little giddy…

IT’S A SENSITIVE GLUE.

You guys.

I have never used anything that compares to this.

And I don’t say that because it’s new.

I say it because I’ve spent YEARS trying everything I can get my hands on.

This is the glue I’ve been waiting for.

So yes…

PINCH ME.

Because the new & improved Stay A While is officially shipping, and she is coming to you exactly when I promised—October.

We have been working our butts off behind the scenes to make sure this happened on time.

And now?

She’s on her way.

I cannot WAIT for you to try it.

New & Improved Stay A While.

I have a feeling you’re going to understand why I’m so freaking excited. ❤️

lashtech

🌎🤎 A LITTLE SOCO HISTORY…

Before “eco-friendly” became a buzzword in the lash industry, SOCO Lashes was already working to make our industry a little kinder to the planet.

We’re incredibly proud to have been the first eco-friendly lash company and one of the first to rethink something as simple as the packaging our lashes came in.

That little cardboard lash box? ♻️
It was intentional. It was different. And it was ours.

And honestly… one of the coolest parts of this journey has been watching so many other lash brands move toward more sustainable packaging and adopt the cardboard lash box concept, too. 🥹

We don’t look at that and think, “They copied us.”

We look at it and think, “YES. More of this.” 🙌🏼

Because if something we created years ago helped inspire even a small shift toward less waste in our industry, that makes us incredibly proud.

SOCO has always been about beautiful lashes AND thinking beyond the lash tray.

🌱 Woman-owned.
🌱 Small business.
🌱 Industry innovators.
🌱 Proudly eco-conscious since the beginning.

We started with a cardboard box. We hope the industry keeps going. 🤎🌎

LashArtists EcoConsciousBeauty WomanOwnedBusiness LashExtensions

GUESS WHO JUST MADE IT TO SHIPPING?! 👀

She’s officially on her way. I CANNOT WAIT for you all to get your hands on our NEW & IMPROVED Stay A While Formula!

And before you panic — we are NOT getting rid of the original Stay A While. She’s staying right where she belongs. ❤️

BUT…

I truly believe this new formula is going to quickly become our #1 SELLING GLUE.

Every glue I’ve fallen in love with and added to our already amazing SOCO Lashes Glue Collection has been GOOD. Like, REALLY good.

But none of them ever beat the OG Stay A While.

Until now.

I’ve been using this New & Improved Formula for OVER THREE MONTHS, and honestly? The thought of going back to the original Stay A While made me nervous.

And that only meant one thing:

THIS IS THE BEST LASH ADHESIVE I HAVE EVER USED.

And listen… I’m a lash glue ho. 😂

I have ordered all of your favorites. More than once. Different seasons. Different lash rooms. Different temperatures. Different humidity levels.

NOTHING has ever compared to this glue.

The RETENTION.
How quickly it grabs and dries.
The fact that you still have enough time to tweak your placement if your lash and glue are just slightly off.

AND IT’S A SENSITIVE GLUE.

Like… PINCH ME. 🥹

It’s almost here.

As promised — October. ❤️

We have been working tirelessly behind the scenes to make sure she arrived on time, and now she’s officially on her way to SOCO.

I seriously cannot wait for you to try this one.

New & Improved Stay A While. Coming VERY soon.

lashtech

Have you tried our amazing lashes? AND they’re only $12.99. Only at SOCOLASHES.com

Guess who just made it to shipping? She’s officially on her way. I cannot WAIT to have you all get your hands on our NEW AND IMPROVED Stay A While Formula!

Before you panic: We will always carry the original Stay A While. However, I truly believe that this glue is going to quickly climb to our NUMBER ONE SELLER.

Every glue that I have fallen in love with and added to our amazing SOCO Lashes Glue Collection has been great! SO amazing! But never as great as the original Stay A While.

The his New & Improved Formula has been what I’ve used for over THREE MONTHS NOW! The thought of going back to the OG Stay A While made me nervous. That only meant one thing:

The New & Improved Stay A While formula is THE BEST LASH ADHESIVES I HAVE EVER TRIED… and I’m a lash glue ho. I have ordered all your favorites…. Many times over. Different seasons. Different lash rooms with different temps and humidity.

NOTHING HAS EVER COMPARED TO THIS GLUE. The RETENTION. How quickly it grabs and dries- but still somehow allows you to tweak it if your lash and glue is slightly off. AND ITS A SENSITIVE GLUE!

Pinch me. It’s almost here. As promised. In October. We’ve been working tirelessly to make sure it arrived on time.

NEW & IMPROVED — STAY A WHILE 🤍

Okay… we finally did it.

After EIGHT YEARS of leaving our original Stay A While formula completely untouched, we decided it was time to make a change.

Not because she wasn’t good.

She was.

But because we knew we could make her even better.

So meet the NEW & IMPROVED Stay A While. 🖤

She was created for lash artists who want more confidence in their adhesive — without making their job harder.

✨ Better retention
✨ Better grab
✨ Easier to work with
✨ More flexible temperature requirements
✨ SENSITIVE adhesive
✨ Satin matte black finish

Same Stay A While name.
Same SOCO quality.
New formula.

And yes… you can PREORDER her now. 🤍

All preorders will ship in October.

If you’ve been looking for an adhesive that gives you that quick, confident grab while being a little more forgiving to work with…

This is your sign.

Eight years was a long time to leave a good thing alone.

But sometimes the best thing you can do is take something you already love — and make it even better.

NEW formula. Same SOCO quality. 🖤